MARIE CLAIRE KOREA’S GENDER FREE CAMPAIGN CALLS FOR MORE DIVERSITY IN THE ENTERTAINMENT INDUSTRY

Marie Claire Korea is back for the 4th year with its annual ‘Gender Free’ video, in which eight actresses read the lines of a male character to call for more diverse characters for women in the entertainment industry. The video was a great success with more than 200K views on Youtube and became very popular for teenagers.

Every March, Marie Claire Korea celebrates International Women’s Day. For this especially year , Marie Claire Korea in collaboration with the Lancôme created a digital campaign and invited followers  to post a happy pink moment on the theme of #letsgrowhappinesstogether.